According to setlist.fm, Johnny Rivers has played a grand total of three gigs in Canada. The first was back on September 20, 1977 at the Stork Club in Port Stanley, Ontario, a town of around two thousand people. The second was a spot at Expo '86 in Vancouver. Finally, he performed at Telus Field in Edmonton in 2000 where he may or may not have been there just to sing the national anthems at a Trappers game.
This can't possibly be it. The guy who was a workhorse on the road and who recorded dozens of totally legit, in no way studio concocted live albums. He must have played Toronto a handful of times and what about Montreal? Winnipeg? Calgary? And what of that lucrative Maritimes market? Again, he couldn't possibly have only ever played three Canadian shows during his lengthy career, right? Right???
Canada being a neglected country for concerts is nothing new. If anything, it's probably worse in more recent times. One of my longtime favourites is Billy Bragg who I saw play at the MacEwan Hall Ballroom in Calgary back in 1998 on his Mermaid Avenue tour. (A show that is not included on on setlist.fm) He has played my hometown on several occasions since at least the late eighties but his supposed North American tour late last year only took him to Toronto and Vancouver along with such thriving American markets as Madison, Wisconsin and Rochester, New York.
It's quite likely that America's neighbour to the north wasn't a priority for Johnny Rivers, even though his singles typically fared better in Canada than they did in the US. A 45 like "Seventh Son" may have only reached number seven in his homeland but it doubtless sold far more copies down south. Doing well in Canada was certainly a good thing for him but there's no question it was a footnote at best.
So, while Canadian listeners apparently weren't being treated to regular live performances from Rivers, at least they could enjoy his rowdy southern rock to the tune of three number one hits and twenty Top 40 entries. With Ronnie Hawkins having relocated to Ontario, there was clearly an interest in swampy blues rock, something that carried on with the rise of Creedence Clearwater Revival at the end of the sixties. (CCR were notoriously snake bitten when it came to reaching the top of the Hot 100 but they had no similar problems in Canada where they hit number one on four occasions; we'll be getting to them before long)
"Seventh Son" is a stronger effort than previous RPM chart topper "Memphis" but I'm largely not that fussed. Being yet another cover version, I can't quite escape the feeling that he's a glorified jobbing barroom singer. A respectable profession no doubt and I'm sure he had been something else live (assuming anyone got to see him play venues that weren't the Whisky a Go Go) but I don't know if I can take him all that seriously as a recording artist. "Ah, but what about Elvis? He couldn't write a song if it could help him escape from a giant wet paper bag and you like some of his music!" Too true. Writing your own songs isn't a prerequisite to having musical integrity or any of that drivel but interpreting the works of others needs to be presented in a certain way if I'm to take it seriously. Like Bing Crosby, Frank Sinatra and Ella Fitzgerald before him, Elvis was a star who did covers as if to prove that no one could do it quite like him. With a guy like Johnny Rivers, it was more like if he can do it, anyone can. Which begs the question: why not just listen to anyone else if he's just like the rest of 'em?
Score: 6